Thursday, October 12, 2017

Shaping Your Personal Brand in the Digital World

Students will be giving attention to how they "look" online. They will begin to shape and monitor their personal brand by analyzing and evaluating their digital presence.

  1. They will read this blog and view the video in the blog: RESUMES, DIGITAL FOOTPRINTS, and ONLINE ETHOS!
  2. They will use the BRAND YOURSELF tool (free version) to monitor and improve their online presence.

    • They will begin by completing the Brand Yourself Profile set-up.
    • They will run a report card and a social scan.
    • They will work through the steps (following the guidelines provided) to boost each site - paying SPECIAL ATTENTION to writing a good solid profile that communicates their BRAND VOICE. 
  3.  They will discuss their work in our next class.

No comments:

Post a Comment