Tuesday, October 29, 2024

Our Fall 2024 Websites!

 Our Colleagues' Websites:

Colleagues will verify links to social media on their websites and will register their most used platforms in the BrandYourself exercise.



Thursday, October 24, 2024

Lights, Camera, Headshots!

FIRST, Students will learn the basics of a "3-Light Kit Setup" for photography/videography by LIVE BLOGGING as the watch a brief instructional video.


THEN, they will then set up lights in the parlors and take headshots for social media.


AFTERWARDS, they will update their social media presence with the new photos, and double check all links in their website and social media.

Thursday, September 5, 2024

Brand Guides of the Stars

 

Well, Brand Guides of some famous and successful enterprises, at least...

In class, students will Choose Two Brand Guides to examine and analyze. They will observe 

  • key elements of the brand guide's content
  • overarching design components of the guide itself
  • stated requirements for use of branded materials
  • the VISION statement or PHILOSOPHY statement
  •  COMPONENTS the student wishes to incorporate in their own brand guide or style sheet

They will post their findings in their blog for class discussion, and will incorporate useful discoveries into their personal brand style sheet assignment.

Sample Brand Guides to review

Thursday, August 29, 2024

Artifacts from the Future

 You just explored the idea of what will happen in the next 25-years with technology.

Check out these graphics from WIRED's old feature "Artifacts from the Future" - and make one of your own about something you think will be reality in 25 years.

Use your choice of programs in the Adobe Suite to make a 8.5 x 11 document. Print one and bring to class on Tuesday.


Use some of these sources for freegal graphics: https://www.pinterest.com/randydnichols/freegal-images-for-multimodal-composition/Links to an external site.

Artifacts from the Future.pdf Download Artifacts from the Future.pdf 

Thursday, August 22, 2024

Writing in a Whole New Way (2024)

 Writing in a Whole New Way (Electronic Writing)

 Students will look at their earlier blog responses from (Reading in a Whole New Way, Reading on Screens, letter-writing exercise) and will "re-write" (EDIT) the blog entry to take advantage of all the affordances of electronic writing in the digital blog environment. Here are some of the ways students will enhance their blog entries.

Using Hypertext Links: For example, instead of just saying, "I read the article Reading in a Whole New Way," they would say, "I read the article Reading in a Whole New Way," by Kevin Kelly ... so that the actual article opens in a new window.

Embedding Images: students will enhance their blog entries with appropriate imagery. For example, in referring to the "Reading on Screen" article, the might accompany their comments with a picture like the one on the left. 

Embedding video: students will embed video to enrich their blog entries. For example, when referring to the Sullivan Ballou letter we read in class, they could embed a video from You Tube like the one at the bottom of this post.

Students will use other creative enhancements as well - and will inspire and collaborate and do a great "multi-modal" blog entry!




Tuesday, March 12, 2024

AI Prompt Challenge - Social Media Campaign Plan

Here’s your goal

Use a carefully tailored AI prompt to help you develop a plan of basic steps to run a social media campaign to promote the Earl Scruggs Music Festival

  1. READ the best practice guidelines for crafting prompts for Gemini, Copilot, and ChatGPT provided in Canvas.  
  2. Carefully Craft a single Multi-Use Prompt to accomplish the project Goals across all AI platforms.
    1. Publish this Prompt, along with
    2. the results of each of the AI responses in your blog entry.

THEN - use a "multi-prompt" approach, having the AI gather data from the Earl Scruggs site, and having the AI learn "best practices" of a social media campaign from HootSuite, EventBrite, etc. Then have AI craft a social media plan specific to the festival - remember, you can end your prompt by asking AI to ask you to provide additional information for best results.


Thursday, February 15, 2024

AI Primer - ChatGPT and Copilot

 In our Canvas course modules, you will see an assignment titled "AI Primer - ChatGPT and Copilot."

Complete the assignment in Canvas and post your results there. You can post your results in the blog for this assignment.


Here are my results:


ChatGPT