New Year, New You (the online YOU, that is!)

A new term begins with a new look at our online presence.

As this blog and video indicate, our online presence is more visible, and more important, than we may realize. We will refresh our knowledge of our online presence tools, like Weebly and HootSuite, and will read an article titled "How to Design a Memorable Brand."

We will note the elements that will go into making the "brand" that represents us - then use tools like Canva, Spark, Endesign, Illustrator, Weebly, etc. to make the brand vision take shape. We will revamp our social media presences (e.g. Facebook, Twitter, Etc.) and use our branding vision to reshape our websites.

After our "brand" is reflected in our online presences, we will begin to optimize our presences using BrandYourself to promote our online presence and remove negative search results.

All our resources for this phase of the course are included in our Class Website.The result of our efforts will be an online presence that is positive, authentic, and accessible to our audience.

Promoting Pecha Kucha on VR Research

As CM410 Students make final tweaks and edits to their Pecha Kucha presentations, they will use this event as an opportunity to experiment with promoting themselves and their work on social media, and around campus. Here are examples of some of the ways students will promote their December 6 Student Symposium Pecha Kucha talks:

Students may create "Digital Ads" like this through Canva

Or like this one through Spark

And they will post on their Facebook Wall and Pages as shown in my HootSuite Dashboard

And they may post on their LinkedIn Wall and Groups

and, of course on other social media, like Pinterest, Instagram, and Twitter.

Students will also design, print and post (in real life) around campus Posters that advertise their Pecha Kucha talks - like this one: